Mannequin March

Mannequins, rather than relics from a bygone era, continue to fascinate. In their fiberglass silence they whisper and shout using their own special brand of body language to reach passersby.

Used to spread fashion ideas as far back as ancient Egypt, mannequins and their clothes reflect social-economic changes as male and female identities have been being reconstructed over the decades. The growth of cities and technology set the stage for the development of window displays at the front of stores. Window gazing became a popular pasttime, which was eventually termed “window shopping”.

A marketable endeavor as well as an art form, the mannequin has created an ambiguous connection between art and commercialism.

On 6 April at 6pm, the fantastic array of Mannequin March creations go under the hammer for charity. All the Mannequin March window mannequins transformed by local artists are up for grabs. This will be an entertaining night presented by MCs Buffy and Bimbo.​ All auction proceeds go to Mercy Hospice Auckland. Come along and contribute to this worthy cause.

Artists include: Niki Hastings-McFall, Tracy Tawhiao, Doris de Pont and Stefan Sinclair, Ioane Ioane, Strangely Normal, Diane Rimmer, Hoteera Riri, Jo Torr, Glen Wilkin-Holland, The Purfex Team and students from NZ Fashion Tech and Whitecliffe College of Arts and Design.

Thanks to: Auckland Council, Digital Factory Ltd, Helio Design Ltd, West Auckland Research Centre, NZ Fashion Tech, Whitecliffe College of Arts and Design, Surmans Menswear, Cassidy Eyecare, 2nd Generation, Frank Casey, and Peaches and Cream New Lynn.

01 March - 31 March 2013

RELATED links:

Mannequin March 2014 exhibition

Katharina Kercher: Mannequin 2013 exhibition